Video Game Markets
after a hot, heavy and ultimately useless debate over in the joystiq comments section, i started thinking about video game market size. one of the horribly loud, yet horribly uninformed posters (funny, maybe he was just always drunk. drunks always think they are the smartest when they are the loudest.) kept going on about the fact that the xbox didn’t “won japan” in this last generation. myself, well, i could give a crap about japan’s game economy. i mean, for god’s sake, they make bizarre games.
with a little googling, i found my answers to the market demographics question.
2004 Video Game Market in US Dollars
- United States: $8.2 Billion
- EMEA: $6.0 Billion (and the fastest growing)
- Japan: $3.1 Billion
- Canada: $1.3 Billion
throwing emea in there kinda skews the results as it includes the middle east and africa, but, really, how much revenue do you think the middle east and africa actually generate?
um. so, i say again, who cares about japan? they’re a little over half the size of europe. looks to me like owning the u.s., canada and europe is the way to dominate the industry. let japan build all the upskirt games they want. i mean, there’s a reason their market share has been disappearing over the last 10 years.
the sooner people realize that japan was cool in the 80’s (just like your mullet was) but, not necessarily that cool these days (just like your mullet isn’t), the sooner this whole “winning japan” nonsense can go away.
i mean, hell. south korea weighs in at $2.0 billion for crying out loud. why aren’t we fighting over them too? who’s gonna win south korea?
just thought of something — something fun to put things into proportion.
canada’s video game market is to japan’s what japan’s is to the united states. so, when you look at it that way, as badly as japan ‘pwns’ canada for video game consumption? well. that’s how badly the united states ‘pwns’ japan. way to go japan! you’ve pwnd a country that’s mostly ice and snow!